Posted on May 22, 2017
Never Stop Improving
If you stop improving you’re stagnating. On the internet if you’re staying the same, you’re falling behind. While we strive to create the best possible digital experiences for our clients from day one, it is important to always keep an eye out for opportunities to polish the user experience. Getfused applies this perspective with our own products as well; we are continuously evolving our CMS platform. With every new version of Getfused Platform there may be opportunities to leverage the latest updates to enhance the experience for your visitors and your internal team responsible for maintaining the site.
While continuous, rapid iteration may be ideal, it is not a realistic option for many businesses. If you can’t remember the last time your web presence was evaluated, you are overdue for an iteration. Getfused can review the user experience to identify areas of the site that could benefit from a design iteration. One of the most flexible and cost-effective methods is conducting a heuristic evaluation.
What is a Heuristic Evaluation?
A chance to go from good to great
Unlike user testing, heuristic evaluations don't require recruiting test participants or organizing costly and lengthy testing sessions. Getfused evaluators will examine the interface and determine compliance with design conventions and usability principles (the “heuristics”). The goal is to identify usability issues with recommendations for how they may be addressed as part of an iterative design process.
Why do it?
Elevating the user experience can improve profitability
Sound good? Let’s get started!